who is ready to buy
the leads most likely to convert, ranked so you call them first.
One connected layer that answers, sells, books, and reads every conversation.
Understand your customers, own what you learn.
Automating your chats won't disconnect you from your customers. You'll understand them better and faster than before.
the leads most likely to convert, ranked so you call them first.
how warm each lead is right now: hot, warm, or cold.
the contacts showing the strongest intent to buy today.
people who fit your offer and gave enough buying info.
the questions your customers raise again and again.
the real reasons people stopped short of booking.
how many move from first chat to confirmed booking.
how customers feel in their chats: positive, neutral, or negative.
the share of chats that turn into real bookings.
the days customers most often ask to be booked.
whether a conversation is warming up or cooling down.
the doubts and pushbacks customers bring up before buying.
whether the bot resolved each objection or left it open.
the words and moments that show someone's ready to buy.
how soon a customer wants to move, from now to later.
the times of day customers most want to book.
the exact points where chats stall and people leave.
the problems customers complain about most, in their words.
what customers signal they're willing to spend.
anything sensitive that needs a human to step in.
the competing tools and brands your customers mention.
the features and products customers ask for most.
the languages your customers actually chat in.
your leads sorted by who to follow up with first.
the next best move per lead: call, nurture, or close.
Every solution is a conversation, and every conversation feeds the understanding above.
The part most bots skip, plum actively sells. It recommends the right product, suggests the matching add-on, nudges the hesitant buyer, and rescues the cart before it goes cold, closing right there in the conversation. Your customer asks "do you have this in beige?" and leaves with the set and the matching covers.
Availability, shipping, returns, sizing, the same question for the hundredth time, answered in seconds, in your brand's voice, 24/7. Your customer messages at 1am and gets a real answer, not a "we'll get back to you." Tricky ones get handed to you at the right moment, nothing dropped.
She sees the piece on her own body before she buys, not on a model. She sends a photo, plum shows her the look, and the "how will this look on me?" hesitation that kills the sale goes away. She buys with confidence instead of clicking away to think about it.
From "do you have a slot?" to a confirmed appointment or order, with instant confirmations and reminders that cut no-shows. No phone tag, no back-and-forth. Your customer books at midnight and wakes up to a confirmation; you wake up to the sale.
"Where's my order?" handled end to end. plum confirms, updates, and tracks every delivery, so those messages stop landing on you and your customers stay calm and informed, right up to "it's at your door."
Close and collect in the same conversation. plum sends a secure payment link the moment a customer's ready, confirms it instantly, and never leaves money waiting on a follow-up. Less friction between "yes" and paid means more sales actually land.